What We do
Johnson and Johnson Creative Content is a full-service video production studio expert in the craft of visual storytelling.
The only reason to produce a brand video is to connect you to customers with your
identity, information and emotion.
Successful brand films attract new customers and deepen engagement with viewers already familiar with your company.
The statistics tell the real story:
% more landing page conversions
% longer page views
% of viewers more likely to buy
% of a video message is retained
The first step in every video is to determine the type of of story you want to tell, the audience (and customer) you want to attract, and the call to action that will bring them in. Here’s where we talk about style, length, release, distribution and marketing steps.
Here’s where the hard, but necessary work gets done. Scriptwriting, storyboarding, preparing a production schedule, hiring talent (if necessary) and crew, securing equipment, scouting and securing locations are just a few of the steps that will occur.
This is the lights, camera, “action,” time, when our cast and crew are gathered and filming occurs. Sometimes, this can be done in an afternoon. Other times, filming will occur over several days.
Editing footage and audio, scoring, creating special effects are the key jobs in this stage. As this step nears completion, clients will review the project and final tweaks will be made.
Video projects can be distributed in myriad ways, and in this step, the project will be prepared and encoded for specific media: online, DVD or Blu-ray, USB, etc.
MARKETING AND DISTRIBUTION
Some of our clients hire us to help get their videos into the right settings, be that their website, blogs and social media.
We’ve gotten a huge response from our brand video for our event venue. People see the space and they learn about us as owners and proprietors. It’s really like they get to know us before they even meet us.
Rustic Manor 1848
We needed a way to attract more visitors to our website and get them to look more deeply into our site. Our goal was to increase admissions to our schools, and that has happened.
Communications Director, Waukesha Catholic Schools
“Skade does an amazing job of telling business stories. We’re a tech consulting company, and it’s not easy to communicate what makes our business different than our competitors. Skade brought our business to a human scale, and focused on how we engage with customers. It’s incredible.”
Superior Support Resources, Inc.
Creative | Nimble | Thorough
Creative Director, writer, filmmaker
Director of Photography
Soar above your competitors and thrill your viewers with aerial cinematography that takes your production to a whole new level.VIEW PROJECT
Let us help you master the quick, easy and inexpensive way to connect with your clients and future customers with training on short cell-phone generated videos.Button Text
Video projects are unique to each business and organizations. Budgets for highly crafted brand videos can range from $2,500 to more than $15,000. That’s why we never charge for an initial consultation, because that allows us to find out what your priorities are and what our services can delivery.